Programs that Drive Sales
All programs are custom-tailored to your specific industry, company and/or meeting theme. The following presentations are available as keynotes or highly-interactive seminars, and can run from 45 minutes to 3 hours. Two or more programs can be combined to create a half-day or full-day program.
The Future of Selling
How to be a sales leader in the 21st century
The old ways of selling are dead. The archaic sales models of the last century are becoming increasingly ineffective. Today’s economy and today’s buyers demand a fresh approach. Those who master it first will be the most successful, both today and tomorrow. In this eye-opening program, you’ll discover:
The Myth of Price
Why you should charge more and how to do it
Stop throwing your profits away! You can make a lot more money by simply discounting less and charging more. Don’t think you can? Just wait-immediately after this revealing presentation you’ll be raising your prices and reaping the rewards. Because you’ll discover:
The Tao of Selling
An enlightened approach to increasing your sales
Forget the old, hackneyed sales gimmicks. Forget about high-pressure. And forget the manipulative, self-serving tactics that today’s prospects know and hate. Instead, discover a fresh, innovative approach that lets you sell with integrity, confidence and enthusiasm. In this fast-paced, highly-interactive program, you’ll learn:
How to use social media to boost your sales
Social media is here to stay. And it can be a powerful sales tool if used effectively. With a minimum of time and effort, you too can reap the benefits of a strong social media presence. Even if you’re a technophobe!
In this practical, jargon-free program, Don will share with you:
Never Sell Ice to Eskimos
A practical program for powerful prospecting
Want more sales? You need more prospects. (And not just any prospects-quality prospects!) But most salespeople avoid prospecting because it’s traditionally frustrating, time-consuming and unproductive.
It doesn’t have to be, though. In fact, prospecting can be relatively easy and highly effective. That is, if you know the secrets to doing it right. In this powerful, hands-on session, Don will share with you:
Talking Your Way Into the Sale
How to create and deliver powerful presentations
A great sales presentation grabs the prospect’s attention, holds their interest and makes them want to buy now. A poor presentation costs you the sale.
Whether you’re selling to consumers or businesses, you need your presentations to be as effective as possible. In this dynamic program, you’ll discover:
The Physics of Closing
How to make the hardest part of the sale easy
There’s no magic to closing. (Although if you do the right things, they work like magic.) Effective closing is about physics. Physics?? That’s right, physics. (Along with a little psychology, economics and cryptology thrown in.)
Fortunately, you don’t need a PhD to improve your closing ratio. (You don’t even need any previous science classes.) This eye-opening presentation will provide you with the insights and tactics you need. You’ll discover:
When Bad Things Happen to Good Customers
How to transform customers from enraged to ecstatic
Mistakes happen. No matter how hard you try to prevent them. Fortunately, mistakes can be overcome and even turned to your advantage if you know what to do. This program will enable you to uncover and resolve problems no matter how major or minor, resulting in loyal customers who buy from you again and again. You’ll learn:
It’s NOT Who You Know
Making the most of meeting and mingling
To succeed in today’s world, you need networks of strong relationships to provide you with support, information, and opportunities. But how do you build relationships with people you don’t know? What do you say to total strangers? And where do you go from there? In this fun, highly-interactive session, Don will show you:
Standing Room Only
How to boost attendance at your next event
Whether you’re planning a monthly meeting, a public seminar or an international convention, you want as many attendees as possible. The more people you have at your event, the more revenue you generate from registrations, the more exposure your sponsors receive and the more value your attendees derive from networking.
In this illuminating program, Don will share with you the secrets he’s used to help associations and other organizations shatter attendance records, in some cases more than doubling their registrations. You’ll discover:
Don’t see exactly what you want? Ask about custom programs built from the ground up, exclusively for your organization.
Don Cooper, The Sales Heretic™ • 303-832-4248 • E-mail Don